If you want to make money with Google AdSense either as a student or a non-student in Ghana, you have come to the right place. A lot of people are making money from Google AdSense.
In this guide, we will share with you some cool ways to make money with Google AdSense in Ghana.
Google AdSense is owned by Google and it is the most popular ads network across the globe subsequently in Ghana. In fact, it is one of the most popular ways to monetize your website blog in Ghana. All new blog owners must have Google AdSense as it is user friendly.
Google AdSense may be the fastest way of making money for new bloggers. Just like any other ad network, you need to adhere to Google AdSense policy. You will definitely not like what Google AdSense does to your earnings for breach of policies.
Is Google AdSense free to Join?
Joining the Google AdSense is absolutely free provided you own a blog, YouTube Channel or an App in Google PlayStore/Apple Store.
What is Google AdSense?
Google AdSense (AdSense) is is a free advertising placement service by Google. The program is designed for website publishers as a simple way to earn money by displaying ads next to your online content when site visitors view or click the ads.
Google only pays blog owners for the ads displayed on your site based on user clicks on ads or on ad impressions, depending on the type of ad.
Don’t get confused yet. The advertisements are controlled and managed by Google and Web publishers, all you need to do is to simply create a free Google AdSense account. After you meet the requirements, you will be allowed to copy and paste the provided code to display the ads. Revenue using AdSense is generated on a per-click or per-impression basis.
How does Google AdSense Work?
Google AdSense works on a cost-per-click (CPC) and revenue sharing basis. Google charges advertisers per ad click and publishers receive 68% of the revenue recognized by Google in connection with the service.
For AdSense for search, publishers receive 51% of the revenue recognized by Google. These percentages are consistent, regardless of a publisher’s geographic location, and are not in any way averaged between publishers.
Google does not disclose it’s revenue share for other AdSense products as the revenue share varies for other products due to different costs of developing and supporting these products.
Google has its own unique way of displaying targeted ads to your viewers. Most displayed ads are relevant to the content on the webpages that the code has been inserted. Ads can also be displayed based on the browsing history of your end-user.
Once your website visitors start clicking on these ads, you’ll be paid for it. One very common thing new Google AdSense users do is to “spam click.” Never click or encourage people to click on your ads just to increase earnings. Google has it’s own way of detecting such misleading act and it might attract a ban of your blog from the program.
How to Get your Google AdSense Account Approved
You must first of all sign up and get approval to be able to access Google AdSense benefits.
I will be highlighting the 4 basic steps on how to apply and get approval to the AdSense affiliate program in Ghana.
1. Create Valuable Content
The first thing you need after setting up your website is valuable content. In order to increase your chances of approval, you need to create original, unique and useful content.
If you want to get Google AdSense approval fast, I recommend you have at least 15 well-written articles of not less than 600 words each on your site before applying. Don’t get discouraged by the number of words on articles. Fewer words mean you need more article.
2. Setup a Well-designed Website Theme or Layout
3. Sign Up With Google AdSense
You need to Sign Up first. You’ll be asked to provide at least your website URL, individual or business name, mailing address, phone number and email address.
At this stage, you are not expected to submit your bank account details. You’ll get the opportunity to submit your bank account information at a later stage after approval.
4. Request for Google AdSense Approval
Once you have submitted your application, it will take about 24 to 48 hours for Google to review and approve your application. If you follow the steps above, you shouldn’t have an issue getting approved.
Once your account has been approved, you can start serving ads on your website. If it happens that your application was rejected, make recommended improvements and re-apply.
How to Increase Google AdSense Earnings
Once you’ve got your approval, you need to know how to serve ads on your website. Google AdSense might be one of the easiest ways to make money online but not knowing how to place your ads might cause you to lose out.
The steps below will show you how to increase your AdSense revenue in the shortest possible time. Try not to overcrowd your website with ads as it can slow down your website and subsequently cause you to lose visitors
1. Place Ad Units in above the fold content
The closer your Ad Units are to the top of the page, the more likely they are to be viewed and clicked. While it is good to have ads above the fold, don’t cram it with ad units. As said earlier, users are turned off when they open a website and soo many ads keep showing. This makes it hard for them to read the actual content.
2. Place Ads within the post content In-Feed
The best way to increase your Google AdSense earnings is by blending your ads in between the post. Even though this practice makes your content experience not so great, but it definitely increases your CTR & overall AdSense revenue.
3. Allow Text & Image-Based Ads type
Enabling your ad units to display both text and image/rich media ad types, increases the number of ads competing to appear on your site. More advertisers in the ad auction drive higher bids and more revenue for you. On average, publishers see a 59% increase in eCPM earnings when they make these recommended changes.
4. Increase the size of your Ad Units
Bigger is better. Trying to blend it into your content only helps to some extent, just make ad units them visible so people can’t miss it. Advertisers prefer wider ad units for their premium inventory, resulting in higher bids for ad placements.
5. Try Matched content Ads when you want to blend
For most publishers, matched content ads help blend ads into your content and also increases your traffic. Think of matched content ad units as related posts after a single post content with a blend of content ad units.
6. Review and optimize your ads
It’s easy to get comfortable with a certain amount of revenue if you are making money online, but you should always be testing to ensure you can maximize your revenue streams by trying out different ad units and placements.
How Much Can One Make From Google AdSense In Ghana
There is no limit to the amount of money you can make from Google AdSense in Ghana. However, the least payment threshold is $100.
Once you get approval and earn up to $10, AdSense will send a PIN to verify your payment address.
However, if you don’t receive it after 21 days you can request another PIN to be sent. After three fail attempts of getting the address verification PIN, you will be recommended to use an alternative means of verification.
After verifying your AdSense account and earning the payment threshold of $100, you’ll then choose your preferred payment method as illustrated in Fig. 1.0
You can either receive your payment via cheque, direct bank transfer, or a third party payment platform like Payoneer. The most recommend of all is a direct bank payment.
Google AdSense is the easiest way of making money online in Ghana, but, making your first $100 could be really difficult. However, you can easily optimise ad units and increase traffic from the start.